WPG, Microsoft, and Intel launch 'Made in India' PC Experience - NuPC

Vineet Durani, Director – Windows Business - Microsoft Corporation India, Rajeev Bajpai, President - WPG C&C Computers and Peripheral, Rajiv Bhalla - Director, Sales - Intel South Asia

WPG, the Taiwan based largest electronics distributor in Asia, has partnered with Intel and Microsoft to launch NuPC in India today. NuPC is one of the smallest form factor PCs and combines affordability with infinite customization, powered by Intel processors running Windows 8.1 with Bing.

The NuPC is an energy efficient, fully functional PC that fulfils the performance needs of average consumers but fits in the palm of your hand. It takes up a roughly 4x4-inch footprint on a desk and is just 35m thick.

From a home user to discerning enterprise users, the variants of NuPC meet the needs of both. The device can be used in kiosks, digital signage displays and other scenarios where a small, well-featured computer is required.

The NuPC is available in two variants. The Intel Core i3 processor one is available for ₹29,999 for the 2GB memory and 500 GB storage option ₹32,999 for the 4GB memory and 1 TB option. The Intel Celeron processor variant is available for ₹18,990 for the 2GB memory and 500 GB storage option and ₹21,990 for the 4GB memory and 1 TB option.

NuPC

Rajeev Bajpai, President - WPG C&C Computers and Peripherals said,

We are delighted to collaborate with Intel and Microsoft to revolutionize the NUC market. Our NuPC, powered by the Intel® Processor Family and Microsoft Windows will help us deliver high quality performance, bolstered by energy efficient computing and ease of use. The made in India NuPC, will fulfil the aspirations of Indian customers, who need the best of technology at a reasonable price and we hope to become the first choice when it comes to portable and compact personal computing.

With NuPC, WPG is driving form factor innovation in partnership with Intel and Microsoft. It is an important milestone in the government's 'Make in India' vision while catering to consumer needs and enabling an empowered ecosystem of innovative devices.

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Abhishek Baxi