Xbox Series X|S

Microsoft's "This is an Xbox" ad campaign with "apparently" attached to it in parody. — Microsoft's "This is an Xbox" ad campaign is a perplexing masterclass in poor timing Microsoft's "This is an Xbox" ad campaign has divided Xbox fans once again. While it's clear what Xbox is going for here, they're at least 2-3 years too early to make the claim that my Samsung Smart Fridge is "now an Xbox."

Xbox pres Sarah Bond and Xbox CEO Phil Spencer discuss Sword Art Online with Bandai Namco at TGS 2024 — Did anyone notice that Xbox is finishing 2024 with some pretty huge momentum? Call of Duty: Black Ops 6, STALKER 2, Indiana Jones, record engagement, and Xbox Game Pass success. Did anyone notice that Xbox is closing out 2024 on a bit of a roll?

Official Xbox Series X|S Seagate Storage Expansion Card review Seagate was for a time your only option for expanding your internal Xbox Series X|S storage, has the product held up over time? The answer is a resounding yes, and it's also cheaper now, too.

Latest about Xbox Series X|S

Microsoft CEO Satya Nadella describes a three-pronged gaming approach, across Xbox console, PC, and mobile

By Jez Corden published 31 July 24

Xbox trident Microsoft CEO Satya Nadella fields analyst questions during yesterday's earnings call.

Xbox trident

Xbox Series X|S Controller with Deadpool Controller stand.

This free Deadpool Controller Holder is the latest hilarious merchandise to release for the upcoming film

By Rebecca Spear published 24 July 24

Controller holder Right now, when you purchase an Xbox Elite Core Wireless Controller from Microsoft, you get a free Deadpool Controller Holder while supplies last.

Controller holder

"We're not blessed with big marketing budgets," Xbox's EMEA marketing lead laments Microsoft's lack of investment

By Jez Corden published 19 July 24

Microsoft goes cheap Microsoft has been exploring essentially abandoning marketing Xbox in Europe according to rumors, and now we have some comments from Microsoft itself that may effectively confirm it.

Microsoft goes cheap

Flintlock: The Siege of Dawn jumping Enki.

Flintlock: The Siege of Dawn review — A challenging but extremely satisfying Soulslite

By Rebecca Spear published 17 July 24

Review Flintlock: The Siege of Dawn is a new "Soulslite" from Kepler Interactive that incorporates platforming, but is it worth playing? Our review.

Review

For Xbox and Game Pass to go mainstream, perhaps great games won't be enough

By Jez Corden published 12 July 24

Game Pass Problems In the era of the black hole game, is there room for a variety gaming subscription?

Game Pass Problems

Minecraft inches closer to true next-gen versions with PlayStation 5 preview, but don't get your hopes up for ray tracing

By Zachary Boddy published 20 June 24

Next-Gen Mojang Studios has released a preview of a native PlayStation 5 version of Minecraft, which users can now test. However, this version doesn't really change much.

Next-Gen

Microsoft just made its best-ever pitch for the Xbox ecosystem

By Jez Corden published 9 June 24

Xbox ascending Xbox just had one of its best showcases, maybe ever. However, the cloud of its multiplatform strategy still hangs in the wings of the conversation.

Xbox ascending

Report: Microsoft is 'considering' bringing its flagship Xbox IP to PlayStation for the first time, but will it?

By Jez Corden published 6 June 24

HaloStation? Will Halo cross over to bluer pastures? That's up for debate, according to this report.

HaloStation?

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