What you need to know
- Razer has reached its goal of saving one million trees through its partnership with Conservation International.
- The company has raised its goal to saving 10 million trees and will come out with new merchandise for each additional 250,000 trees saved.
- For every piece of Sneki Snek merchandise sold, part of the proceeds helps save 10 trees.
Razer has helped save one million trees as part of its partnership with Conservation International. The collaboration is part of Razer's "#GoGreenWithRazer" campaign, which focuses on helping the environment in several ways. For every piece of Sneki Snek merchandise sold by Razer, part of the proceeds helps save 10 trees.
The initial goal of the program was to save 100,000 trees, but as it's been successful, Razer has continually increased its aim. Now that one million trees have been saved, Razer has announced a new goal of saving 10 million trees. For every 250,000 trees saved on the way to that goal, Razer will release a new piece of merchandise.
To celebrate the one million tree milestone, Razer launched a Sneki Snek hoodie. It's a black hoodie with green accents that match Razer's logo. There are eyes on the top of the hoodie, and the zipper looks like a snake's tongue.
"We couldn't have achieved this milestone without our passionate community," said Associate Director of Business Development at Razer Addie Tan. "In fact, our initial goal was to save 100,000 trees but our community of gamers achieved that in a matter of weeks, and we knew that together we could accomplish so much more. Now that we've helped save one million trees, we are excited about what's coming next as we gear up for our next challenge: to save ten million trees."
