NVIDIA lowers the price of the RTX 2060 down to $299
Ray tracing just got a bit more affordable thanks to NVIDIA dropping the price of the RTX 2060.
What you need to know
- NVIDIA dropped the price of the RTX 2060 graphics card down to $299.
- The RTX 2060 initially launched for $350 last year.
- The price drop appears to be a way to compete with the Radeon RX 5600 XT that's coming soon.
NVIDIA dropped the price of the RTX 2060 graphics card down to $299 recently (via PC Gamer). The NVIDIA RTX 2060 was already the most affordable NVIDIA card that supports ray tracing. The price drop makes building a PC that supports ray tracing a bit cheaper and helps NVIDIA's RTX line compete with the upcoming Radon RX 5600 XT that retails for $279. Specifically, NVIDIA dropped the price of the Founders Edition of the card.
The NVIDIA RTX 2060 initially launched for $350 last year. NVIDIA later released the RTX 2060 Super for $400. The 2060 Super is a better card and was only $50 more before the recent price drop of the RTX 2060. Now, gamers have a more affordable entry point to ray tracing.
In addition to growing the price gap between the RTX 2060 and RTX 2060 Super, this price drop helps the RTX 2060 compete with the upcoming Radeon RX 5600 XT. Radeon's upcoming card retails for $279. It appears that AMD's pricing scheme is forcing NVIDIA's hand a bit, though that's just speculation at this point. Be sure to have a look at our guide to the best graphics card options for more buying information.
Better value GPU for gaming
The GTX 1070 was a great mid-range GPU, and the RTX 2060 is the spiritual successor with a few additional features, including ray tracing and NVIDIA DLSS. You'll be able to play PC games at 1440p without issues. And now, it's available at a lower price.
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Sean Endicott is a tech journalist at Windows Central, specializing in Windows, Microsoft software, AI, and PCs. He's covered major launches, from Windows 10 and 11 to the rise of AI tools like ChatGPT. Sean's journey began with the Lumia 740, leading to strong ties with app developers. Outside writing, he coaches American football, utilizing Microsoft services to manage his team. He studied broadcast journalism at Nottingham Trent University and is active on X @SeanEndicott_ and Threads @sean_endicott_.