Number of apps for Windows Mobile users higher than feature phones. Yay?

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Nielsen's has some interesting stats just released regarding mobile OS trends, specifically the average number of applications users have installed on their phones.

Broken down by OS, we see Windows Mobile near dead last, just edging out BlackBerry but far behind the iPhone and Android. Not too shocking but it does exemplify the dire straights Microsoft is in when it comes to the mobile world--we just edge out feature phones!

Average number of apps: Smartphone: 22, Feature phone: 10

  • BlackBerry: 10
  • iPhone:37
  • Android: 22
  • Palm: 14
  • Windows Mobile: 13

Also worth noting is that 21% of the cell phone market is now smartphones, up from that 14% cited so often from 2008. Microsoft, time to update your slide again.

What's your number?  Take the poll!

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Daniel Rubino
Daniel Rubino
Editor-in-chief

Daniel Rubino is the Editor-in-chief of Windows Central. He is also the head reviewer, podcast co-host, and analyst. He has been covering Microsoft since 2007, when this site was called WMExperts (and later Windows Phone Central). His interests include Windows, laptops, next-gen computing, and watches. He has been reviewing laptops since 2015 and is particularly fond of 2-in-1 convertibles, ARM processors, new form factors, and thin-and-light PCs. Before all this tech stuff, he worked on a Ph.D. in linguistics, watched people sleep (for medical purposes!), and ran the projectors at movie theaters because it was fun.