Microsoft promises 'mind-blowing demos' at Ignite 2021

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Microsoft logo (Image credit: Daniel Rubino / Windows Central)

What you need to know

  • The Microsoft Ignite keynote will be held on March 2, 2021.
  • Microsoft promises "mind-blowing demos" and opportunities to fly a drone at the event.
  • Registrations for Ignite are open now.

Microsoft Ignite is only a few weeks away. The keynote for the event kicks off on March 2, 2021. Microsoft corporate vice president of AI and Innovation Marketing, Mitra Azizirad, will deliver the keynote titled "Envisioning Tomorrow."

Microsoft doesn't want to share any spoilers about Ignite, but it does say that "There are mind-blowing demos, opportunities to fly a drone and a chance to win a special edition Microsoft AI flight jacket!". The company also gave five reasons that people should virtually attend:

Reason No. 5 You'll learn from Azizirad how Microsoft approaches innovation. Together, we'll explore advances in how we develop and collaborate with AI systems, how biotechnology will revolutionize the way we understand healthcare – and much more!Reason No. 4 You'll also hear from Microsoft researchers and customers about breakthrough innovations and how, from seeing the world from an alternative perspective, they are making these innovations real.Reason No. 3https://myignite.microsoft.com/get-help Of course, if you're curious about what it takes to bring innovation to life, we won't just tell you about it, we'll show you how it works!Reason No. 2 Okay, we aren't just showing you either. We want you to participate, and you'll have the opportunity to interact with these innovations. You'll be able to fly a drone, challenge an AI model or even make it snow on Azizirad –we're not joking!Reason No. 1 And the most exciting reason you should be there? You're going to be blown away by all the innovation that we're going to share with you AND you may even win a special edition Microsoft AI flight jacket!

Microsoft Ignite runs from March 2-4, 2021. You can register for Microsoft Ignite now.

Sean Endicott
News Writer and apps editor

Sean Endicott is a tech journalist at Windows Central, specializing in Windows, Microsoft software, AI, and PCs. He's covered major launches, from Windows 10 and 11 to the rise of AI tools like ChatGPT. Sean's journey began with the Lumia 740, leading to strong ties with app developers. Outside writing, he coaches American football, utilizing Microsoft services to manage his team. He studied broadcast journalism at Nottingham Trent University and is active on X @SeanEndicott_ and Threads @sean_endicott_.