Jawbone says it has no plans to exit the fitness wearables business

Jawbone has issued a statement claiming that recent reports stating it is exiting its fitness wearable business are "false".

Late on Friday, TechInsider claimed that Jawbone was stopping production of its UP fitness devices and selling off its remaining inventory to a third party. In a statement sent to Engadget, Jawbone said:

Speculation that Jawbone is exiting the wearables business or going out of business altogether is false. This speculation appears to emanate from wrongful insinuations made in a blog post in which the reporter has since posted a "Correction." Unfortunately, other media picked it up before the reporter posted a correction and spread this false information. Jawbone remains wholly committed to innovating in and building great wearables products. The company has never been more excited about its pipeline of technology and products and looks forward to sharing them when ready. We manage our inventory positions according to internal business processes, and strategic product lifecycle objectives. This situation is no different and we will continue to support all of our products in the marketplace.

For its part TechInsider says:

So, to be clear (since some people are interpreting this report incorrectly), Jawbone is not exiting the wearables business. You can still buy the UP fitness trackers. Jawbone just sold its remaining inventory to a third-party reseller. Our source reconfirmed that the current line of UP trackers aren't being built right now, although there's always the option to make more if the current inventory sells out.

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John Callaham