Hawaii Five-O just Bings it: WP7 makes another TV appearance

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So last night on CBS, the new series (of an old series) Hawaii Five-O had a snazzy Windows Phone 7 placement. At about 18 minutes in to the show, two of the characters are in a museum. The male character suggests that the art piece was an original Clifton Bowles, the female doesn't believe him (they never do, amirite?), so he tells her to "Bing it!".

The female lead then pulls out an LG Optimus 7 and proceeds to Bing the gentleman's name. After this the show evidently went to commercial, where not one but reportedly two ads appeared. Not bad Microsoft, not bad.

Things I learned: Hawaii Five-O has a lot of pretty girls in it and I'm glad I'm vegetarian.

Thanks, Joe C & Tim O., for the tip!

Daniel Rubino
Daniel Rubino
Editor-in-chief

Daniel Rubino is the Editor-in-chief of Windows Central. He is also the head reviewer, podcast co-host, and analyst. He has been covering Microsoft since 2007, when this site was called WMExperts (and later Windows Phone Central). His interests include Windows, laptops, next-gen computing, and watches. He has been reviewing laptops since 2015 and is particularly fond of 2-in-1 convertibles, ARM processors, new form factors, and thin-and-light PCs. Before all this tech stuff, he worked on a Ph.D. in linguistics, watched people sleep (for medical purposes!), and ran the projectors at movie theaters because it was fun.