Harman’s JBL and Nokia team up for new mobile speaker lineup, confirm yellow Lumia phone

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PlayUp - The new JBL-Noka portable speaker with NFC

[Updated with new images and Nokia link]

Bloomberg BusinessWeek and Nokia’s own Chris Weber have revealed that JBL and Nokia are getting together for some new NFC-enabled mobile speakers called PlayUp.

Much like the Play360 currently on the market from Nokia, the new JBL-Nokia offerings look to improve upon their existing model of high quality portable media speakers. The device is expected to feature NFC and Bluetooth for easy connectivity and since Nokia’s new Lumia lineup will feature NFC, it makes a good pair for retail.

WP Central

"Bold" yellow Nokia 'Phi'

The speakers are expected to come in a variety of colors including “bold” yellow. That’s a big confirmation that the Lumia ‘Phi’ phone leaked earlier in yellow is indeed real and will be one of the new colors offered by Nokia.

In a related Tweet, Nokia’s Chris Weber noted the following:

“JBL introduced some wicked NFC-enabled speakers today. Love the colors! More next week?”

That’s a good indication that in addition to new phones, we’ll also see these new JBL speakers tossed into the mix, offering a complete media package for Windows Phone users.

We’ll have more next week during our live coverage of the Nokia-Microsoft press conference here in New York City.

Source: Nokia, BusinessWeek, @CWeberatNokia; Thanks, Romit, for the link

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Daniel Rubino
Daniel Rubino
Editor-in-chief

Daniel Rubino is the Editor-in-chief of Windows Central. He is also the head reviewer, podcast co-host, and analyst. He has been covering Microsoft since 2007, when this site was called WMExperts (and later Windows Phone Central). His interests include Windows, laptops, next-gen computing, and watches. He has been reviewing laptops since 2015 and is particularly fond of 2-in-1 convertibles, ARM processors, new form factors, and thin-and-light PCs. Before all this tech stuff, he worked on a Ph.D. in linguistics, watched people sleep (for medical purposes!), and ran the projectors at movie theaters because it was fun.