Axis Bank customers in India rejoice… the official Axis Mobile app is here!

While Windows Phone users have been pretty happy with the growth of the ecosystem in India, Axis Bank customers have been clamouring for the official app especially after the closest rivals, ICICI Bank and HDFC Bank landed on the Windows Phone Store.

Axis Bank is the third largest private sector bank in India. I confirmed that the Axis Bank app was coming soon a few days ago, and we've hit the bulls-eye here. The official app of Axis Bank – Axis Mobile – has just arrived on the Windows Phone Store.

The Axis Mobile app allows customers to view account summary and mini-statements for all savings and credit card accounts. You can view the latest, unbilled, and past statements for your credit cards and pay your credit card bill instantly. The app allows you to transfer funds or schedule payments to Axis Bank and other customers as well as transfer fund 24x7 through IMPS facility.

The app allows you to personalize your account details, the menu options, navigation style, and even the beneficiary list by adding an image for the individuals from Facebook or local photos or click one from the camera. It's a small feature, but adds to the appeal of the user experience. You can save your 10 frequent transactions as favorites and pay them with a single click in future. There's also an inbox where you can view important messages and personalized offers sent by the bank.

The app also serves as a comprehensive customer support dashboard. You can request for statement of your account, cheque book, cheque status, as well as make a stop payment request. From within the app, you can tweet or email feedback or call the customer care.

Apart from the banking service, the app allows customers to recharge your prepaid mobile, data card, and DTH as well as schedule or pay your utility bills for more than 200 billers. The scheduled bills show up on the phone's calendar which is quite a neat feature. The app allows you to locate Axis Bank branches and ATMs near you via GPS or you can search for ones in a specific location.

Download the Axis Mobile app for free for Windows Phone 8 devices from the Windows Phone Store. It's one of the better banking apps, and offers an intuitive user experience. If you are an Axis Bank customer, download it right away, and let us know how you like it.

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Abhishek Baxi