Jason Ward
Jason L Ward is a columnist at Windows Central. He provides unique big picture analysis of the complex world of Microsoft. Jason takes the small clues and gives you an insightful big picture perspective through storytelling that you won't find *anywhere* else. Seriously, this dude thinks outside the box. Follow him on Twitter at @JLTechWord. He's doing the "write" thing!
Latest articles by Jason Ward
Does Microsoft still care about Windows phone loyalists?
By Jason Ward last updated
In a smartphone market that's rife with competition and entrenched rivals, Microsoft successfully built a passionate fan base for its mobile platform.
Microsoft promotes city-wide inclusion as 2018 Special Olympics sponsor
By Jason Ward last updated
Microsoft's inclusion efforts have spanned hiring practices and inclusive product design. As the presenting sponsor for the 2018 Special Olympics it hopes to transform Seattle to a city of inclusion.
How (and why) a visit to a Microsoft Store left one enthusiast feeling dejected
By Jason Ward last updated
I was a diehard Microsoft enthusiast long before I joined Windows Central. That's why I wish a recent visit to a Microsoft Store could have gone better for me.
Microsoft's quiet mission is to make technology accessible to everyone
By Jason Ward last updated
Today, Thursday, May 16th, 2019, is Global Accessibility Awareness Day; and Microsoft is committed to ensuring that its technology, from conception to production is built for everyone – including the approximate 650 million people living with disabilities.
Microsoft caught in crosshairs of gender discrimination claims amidst #MeToo movement
By Jason Ward last updated
In the wake of Microsoft's far-reaching inclusion efforts in hiring practices, product design, and company culture it is morbidly ironic that the company finds itself in the crosshairs of a potential class-action lawsuit for discrimination against women.
How Microsoft is helping blind children learn to code and gamifying disease treatment
By Jason Ward last updated
With Projects Fizzyo and Torino Microsoft is helping children with Cystic Fibrosis engage in treatment and teaching blind children to code.
Is the Windows phone fan community imploding?
By Jason Ward last updated
Microsoft's unsuccessful mobile efforts have angered the fan base. That same group of loyalists are now taking that anger out on one another. Is the Windows phone fan base imploding?
Microsoft and Qualcomm: The architects of an always-connected computing future
By Jason Ward last updated
Microsoft and Qualcomm are both on a mission to provide the tools others will use to create technology.
How Apple and Google are redefining the PC
By Jason Ward last updated
Smartphones have changed the face of personal computing. Google and Apple are marketing Chromebooks and iPads to optimize on that reality.
With 'Surface phone,' will Microsoft learn from its past marketing mistakes?
By Jason Ward last updated
One thing that irks many passionate Windows phone fans more than almost anything else is Microsoft's apparent lack of passion for its mobile platform.
Seeing Microsoft's mobile future requires big-picture perspective
By Jason Ward last updated
Does Microsoft have a mobile strategy? Yes, but to see it you must look beyond the yearly cycle governing the smartphone industry.
Should Microsoft ditch Windows Mobile and embrace Android?
By Jason Ward last updated
Android is the world's most used mobile OS, and Microsoft is the world's premiere software and platform company. To some, that sounds like a match made in heaven.
5 reasons why Surface Go is better than iPad for students (and 3 reasons it's not)
By Jason Ward last updated
Microsoft's pitting Surface Go against Apple's newest iPad in the education sector. Here are some pros and cons.
Ambient computing: Will Microsoft's lack of consumer focus hurt its future?
By Jason Ward last updated
Personal computing is consumer-driven, founded on a multi-devices experience and is approaching an ambiance. Without broad consumer presence Microsoft may miss the coming shift.
Microsoft's 'Your Phone' is trying to keep your phone in your pocket
By Jason Ward last updated
Microsoft's Your Phone app strives to keep your phone in your pocket.
Microsoft's retail partnerships prove it's committed to consumers (but not how you think)
By Jason Ward last updated
Microsoft is committed to consumers. Just not in the way you may think.
This is what has to happen first in order for a Surface phone to succeed
By Jason Ward last updated
The Surface phone hardware alone will not be Windows phone's savior. A multitude of ecosystem-supporting factors are important pieces to the mobile puzzle.
How the U.S. military plans to use HoloLens 2 to gain an edge in warfare
By Jason Ward last updated
Microsoft's Augmented Reality headset, HoloLens, is headed to the battlefield to make U.S. troops more efficient. And not everyone is happy.
What it's like to keep clinging onto Windows Mobile's sunken ship
By Jason Ward last updated
I've been using Windows phones for 12 years, and the Lumia 950 XL is still my daily driver. Here's why.
Microsoft — not Apple — is redefining the modern PC
By Jason Ward last updated
Respected analyst Walt Mossberg believes that the redefinition of the PC will be driven by Apple, not Microsoft. Mossberg has some valid points but also lacks perspective. Here's why.
How Microsoft 365 connects the consumer-professional to ubiquitous computing
By Jason Ward last updated
Microsoft 365 connects the consumer/professional to Microsoft's ubiquitous computing strategy.
Believe it or not, Microsoft's mobile strategy is still on course (seriously)
By Jason Ward last updated
It may not always seem like it, but Microsoft has a mobile strategy. It's been unsuccessful, but it's still more or less on track.
Cellular voice could be the next step in merging phones and PCs
By Jason Ward last updated
Adding voice to always connected PCs may add dimension to computing and communication that further mergers smartphones (which are tablet PCs) and computers.
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