Latest articles by Jason Ward
Microsoft just doesn't get the consumer market — and that could be a fatal flaw
Microsoft's repeated consumer product failures could be indicative of a fatal flaw in the company's culture.
How Microsoft is trying to reduce the environmental impact of its cloud
Behind the bright screens of our devices hides the dark environmental impact of the data centers that power Microsoft's cross-platform cloud efforts.
If 3D is for everyone, why isn't Microsoft marketing Paint 3D to anyone?
Microsoft said its bringing 3D to everyone with Paint 3D. Sadly consumers don't know this because Microsoft hasn't told them.
Without a phone, Microsoft's AR efforts may be worthless
Without a smartphone, Microsoft's augmented reality (AR) efforts may be overshadowed by Apple's ARKit and Google's ARCore phone-based approaches.
Surface Go 'cool factor' will be crucial to its success
Surface Go may bring the right combination of fun, quality and productivity to make it "cool" enough for consumer success.
Former and current Microsoft staffers talk about why Windows phones failed
Former Windows chief Terry Myerson and others weigh in on what killed Windows phones.
How Microsoft helps deaf people 'hear'
There are hundreds of millions of deaf or hard of hearing individuals in the world. Microsoft's inclusion mission embraces them in its workforce and technology.
Microsoft's 'Surface phone' should include AR glasses, a pen and exclusive apps
Before 2007 Microsoft's Windows Mobile OS had a dominant position in mobile. Before June 2017 Microsoft had an undisputed lead in augmented reality (AR) as well. In both instances, Apple flipped the script.
How Microsoft's Immersive Reader tackles Dyslexia head on — and wins
Microsoft's Immersive Reader is helping millions of people with Dyslexia learn to love reading and is equipping school with the tools to help readers of all levels succeed.
Microsoft's 'intelligent edge,' and how it impacts the world
Microsoft's recent reorganization highlights the company's cloud and 'intelligent edge' focus. Here's what the intelligent edge and its impact on the world.
Apple's new iPhones suggest the time is right for 'Surface Andromeda'
Apple's powerful new iPhones are positioned to shift how we think of smartphones. These "mini tablet PCs" may suggest the time is right for Surface Andromeda.
Microsoft HoloLens and Insider chiefs suggest smartglasses will replace smartphones
Microsoft's Dona Sarkar and Alex Kipman believe AR smartglasses will replace smartphones. And they may very well be right. Here's why.
Will Microsoft's smartglasses strategy be overshadowed by rivals?
Microsoft recently communicated a vision to enable wearables that transition between AR and VR. Samsung and ODG may grab consumer mindshare with similar visions, however.
How Microsoft could ensure 'Surface phone' success
Microsoft's CEO Satya Nadella arrested the attention of tech pundits and Windows phone fans last year when he promised a Microsoft branded "ultimate mobile device."
Why Microsoft isn't making a smartphone, even though you want one
Microsoft will never make another smartphone, that time is passed. But it's not done with mobile.
Why the race to deploy 5G networks matters to Microsoft
Microsoft's ambitious personal computing plan,from cloud computing to always connected PC's, rests on the advent of 5G networks.
How Google is beating Microsoft in the cross-platform cloud
Microsoft and Amazon are the world's leading cloud providers. Google's cross-platform, open source, hybrid cloud solution may have something to say about that.
HoloLens 2 could represent Microsoft's next significant step in mobile
HoloLen creator Alex Kipman famously stated "smartphones are dead." An appearance of HoloLens 2 at Mobile World Congress may be the beginning of the smartphones end.
Microsoft isn't trying to be cool, its 'empowerment' strategy is about making others cool
Many people bemoan Microsoft's lack of a "cool factor". But Microsoft isn't trying to be cool, its making others cool.
Why progressive web apps (PWAs) may ultimately benefit Google more than Microsoft
The hybrid web-app solution, progressive web app, is touted as the possible solution to Microsoft's app gap; but it may do more good for Google than for Microsoft.
Microsoft's NFL partnership puts spotlight on Surface on and off the gridiron
Microsoft's Surface and NFL partnership shows the power of Surface on the field and off, in the personal lives of many of its top players.
Microsoft WILL release a Surface 'phone' — but it could take a while
Microsoft's Surface 'phone' strategy is long-term and includes many parts, but the company will launch such a device once all the pieces are in place.
How 5G and Progressive Web Apps may fix Microsoft's app gap
Microsoft's app gap is a problem 5G, Progressive Web Apps and more advanced processors may be able to solve.
